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Manteco Pure - Voice Over
Complete Video

Verbal design by Studio MOT
Translation by Flavia Guadagnino
Video production by New Solid


What is pure?
A light material,
a warm enveloping feeling.
A sudden inspiration, an idea
arising from brilliance.
It seems so simple, like something that has always existed -
the rising sun,
crystal clear water flowing from the source,
the sequence of the seasons.
It is a mystery, a bearer of meaning.
Is it a color? No. It is a blend of startling shades that creates a rainbow.
It makes no secret of its uniqueness, yet it welcomes change.
Let the seasons change, let the time pass.
Pure is the constant renewal,
the perfect appearance of a material that rises
to achieve a new kind of beauty.